Assessing company locations whether existing or potential new markets is critical in today's retailing environment for multiple reasons, including sales growth, market penetration to capture more of the key consumer dollar, obtaining and enhancing critical mass, thereby allowing for greater efficiency in advertising and the use of central corporate resources and back office staff.
However, meeting corporate objectives on a timely basis has become even more difficult in today's challenging economic climate thereby requiring a greater deal of coordination, strategic planning and aggressive pursuit of qualified opportunities in the ultra competitive New Jersey metro area retail environment. Meeting these corporate objectives is where Silbert Realty & Management Company, Inc., is among the leaders in tenant advisory services bringing to the benefit of its corporate, franchise and regional clientele a thorough understanding of the development process and a depth of market knowledge, experience and long-standing relationships with major landlords of the metro areas.
Such factors combined with in-house state-of-the-art 21st century software technology, market research and experienced broker insight, all of which will prove invaluable in your evaluation for expansion, disposition of space and/or re-positioning of store format. To facilitate such critical areas of real estate facilities, Silbert Realty& Management Company, Inc., will act as an extension of your real estate department becoming completely responsible to perform the following functions:
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Understand, identify and locate your typical customer. | |
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Locate existing stores within Silbert Realty & Management Company, Inc.'s specified geographic territory so as to understand your specific current market penetration and pinpoint areas that are currently not being served or are being under-served. Such analysis would entail: | |
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Studying your existing store data to determine the primary and secondary trade areas for customers; | |
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Preparing demographics that identify the location of the target customer; | |
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Comparing that data with existing retail trade areas including competitors, so as to determine the primary markets to penetrate while taking advantage of existing consumer shopping patterns; | |
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Identifying the most optimal potential sites through Silbert Realty & Management Company, Inc.'s extensive contacts with landlords, developers and brokers whether that site is an existing retail project, an adaptive reuse of a building, or a ground-up opportunity; | |
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Reviewing, determining and responding to all site submissions from the real estate community. | |
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Preparation and dissemination of a full color tenant specifications offering to area landlords/developers, real estate brokers and municipal consultants including presentation of such information at the New York, Pennsylvania and Las Vegas ICSC conventions, along with insertion of the retailer’s specifications on our firm's web. Additional market exposure will occur based upon promotional advertisements both print and internet. |
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For Additional Information on Primrose Schools Please visit www.primroseschools.com |
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